You can’t exactly call it marketing, because high-quality polyurethane protection has unique physical properties that no other body coating or varnish can match. Unlike fragile vinyl, premium polyurethane has incredible elasticity and the ability to self-heal (Top Coat) — when small scratches from sand and branches heal by themselves directly in the sun or after watering with warm water. The film takes all the blow, distributing the energy from the pebble over its entire area, thanks to which the native paint underneath remains in absolutely factory condition even after serious road accidents. If you are interested in watching a video with strength tests, learning about proper care for pasted parts in winter, and understanding the differences between different series of protective materials, read about the high-class https://autobodylab.com/services/ppf/, where all stages of professional installation of anti-gravel protection are analyzed in detail. Last year, my friend hit a plastic pole in the parking lot - the film was a little stiff, but when it was removed, the wing turned out to be completely intact and did not even need polishing. This is real peace of mind during every trip, which fully justifies every hryvnia spent and saves your nerves!